Giant Food, ein Tochterunternehmen von Ahold Delhaize USA, sagt, die Kochboxlieferfirma HelloFresh ist nun in Giant-Food-Läden im Angebot. HelloFresh, das zweitgrößte Kochboxlieferunternehmen.

Giant Food, ein Tochterunternehmen von Ahold Delhaize USA, sagt, die Kochboxlieferfirma HelloFresh ist nun in Giant-Food-Läden im Angebot.

HelloFresh will soon sell its meal kits in Ahold Delhaize's Giant Food and Stop & Shop. Meal kit services, which have struggled with retention, have been seeking brick and mortar partners, where.

HelloFresh executives said they chose to sell their kits at Giant Food and Stop & Shop stores because of their concentration on the East Coast, where consumers tend to seek out more-convenient meals. "Retailers are looking for the right partner to make the economics work, " Mr. Richter said.

HelloFresh has prepped a line of retail-ready meal kits that will be available in all 581 Stop & Stop and Giant-Landover stores beginning this month, marking the first U.S. retail launch for the subscription-based online meal-solutions business and the continued omnichannel expansion for the fast-growing meal-kit category.

Giant Food, Stop & Shop say HelloFresh June 04, 2018. HelloFresh has announced its retail introduction, starting at 581 stores under the Ahold Delhaize U.S.A. brand’s Giant Food and Stop & Shop. As an independent food brand, HelloFresh will partner to increase its availability with more retailers throughout the year, including revitalizing the grab-and-go aisles for smaller format retail chains.

HelloFresh is taking its profits and turning them into investments. The number-one meal kit provider plans to focus its growth on its Green Chef acquisition, ready-to-eat meals, price reductions, an increase in meal selections and the scaling up of a new value brand. Earlier this year, HelloFresh.

The HelloFresh meal kits come as part of Giant’s expansion of prepared food and convenience options in stores, finding new ways to help busy consumers find time-saving meal inspiration.

According to Wall Street Journal, HelloFresh meal kits will be on sale this week in almost 600 Giant Food and Stop & Shop stores, both owned by Ahold Delhaize.

Giant Food has begun partnering with HelloFresh to sell five exclusive meal kits in all of its 166 stores throughout Virginia, Washington, Maryland and Delaware.